80108 Media has merged with go2 to form go2 Media™, a company focused on the growing user demand for more localized, personalized mobile content. The merger adds go2’s traffic, carrier and advertiser relationships to 80108’s pioneering content network of local mobile correspondents and proprietary SMS delivery system.

The combined company will be led by 80108’s founder and CEO Rob Adler. According to Adler, “go2 Media will further enable carriers to deliver a more relevant content experience to a broader base of subscribers that can be reached by advertisers on both a broad and targeted basis.”

A leader in mobile search and directory services since 1999, go2 owns and operates a broad range of online and mobile websites including go2 Movies, go2 Dining, go2 Pets, go2 Golf and over 300 mobile websites dedicated to specific colleges and universities throughout the U.S. go2 has delivered over one billion page views of local search results and content to mobile phone users and serves nearly 2 million unique visitors per month.

“This merger will enhance and accelerate 80108’s ability to capture a compelling market opportunity that results from delivering content that is timely and contextual to mobile handsets. Growing user adoption of mobile data services and increasing penetration of mobile advertising both indicate that the opportunity is developing more rapidly than expected and that go2 Media is well positioned to take advantage of it,” said Matt Rightmire, Borealis partner and go2 Media board member.

go2 Media is backed by Borealis Ventures, General Catalyst Partners, IDG Ventures Boston, and Khosla Ventures.

Bar Harbor Biotechnology (BHB), which develops gene expression products and services that advance life science research and clinical medicine, has achieved multiple milestones since Borealis helped launch the Company a year ago as the first commercial spin-out from The Jackson Laboratory.

BHB successfully closed a Series A financing earlier this year (which Borealis led) and has since built out its team and launched its first set of products. BHB has also secured additional funding from the Maine Technology Institute to support the development of BHB's forthcoming human genetic profiling products.

Leading the Company is President Robert Phelps, who joined BHB this summer with over fifteen years of experience in the life science industry and research community. Most of that time involved sales and marketing roles at Applied Biosystems (NYSE: ABI), the industry leader in the life science market segment that BHB is targeting. Phelps began his career as a DNA researcher at Myriad Genetics (NASDAQ: MYGN) when it was still an early startup and was part of the team that discovered the BRCA genes for breast cancer that contributed to the company's subsequent success.

On Oct. 1, BHB officially launched The PerfectCircle, a suite of products comprised of GeneSieve Bioinformatics, StellARray Real-Time PCR arrays, and Global Pattern Recognition Bioanalysis applications. Together, they form an integrated platform of tools to assess gene expression and copy number variation. According to Phelps, "Our products are designed by scientists for scientists to make their molecular profiling more convenient, reliable and informative than ever before."

"Real-time PCR has grown into a billion dollar market, despite cumbersome technology and difficulties in interpreting the resulting data. We believe that BHB's innovative products and customer-focused approach address real unmet needs in that market, as demonstrated by the customer response to BHB's launch," said Borealis partner and BHB chair Phil Ferneau.

Handmark recently announced that Paul Reddick has been named chief executive officer of the company. Paul, a former vice president of Sprint Nextel, previously served as a member of the Handmark board of directors.

Paul succeeds founding CEO August Grasis III, who becomes chairman of the board. In his active board role and as the company's founder and chairman, Auggie will continue to engage with partners and help guide the company's pursuit of dynamic growth through new business opportunities.

"The demand for mobile content and services is poised for tremendous growth, and Handmark is in a great position to make it happen. This company's dogged focus on quality services and ease of use will be a great catalyst to drive not just adoption, but more importantly use. I've had the great privilege of growing with this industry as a carrier executive, and I am ready to lead this business through its next stage of growth," said Paul.

Prior to joining the Handmark board, Paul served as vice president of partner development and product innovation at Sprint Nextel, where he was responsible for identifying and building out next-generation services, including the company's mobile content and location-based service offerings. Paul has more than a decade of leadership experience in mobile services, strategy and operations.

"The most rewarding part of being an entrepreneur is taking the business to the next level and watching it take wings," said Auggie. "This expansion of our management team is timed perfectly to the maturing mobile media marketplace. Paul brings deep expertise in the mobile media industry and proven ability to manage large operations. Handmark is now poised to exploit market opportunities, and Paul is the right person to realize my vision and propel our business forward on a global scale."